Karina Lugo

Where are you from? 
Rio Caribe/ Venezuela

What was your undergraduate degree?
BA in Social Mass Communication / Universidad Central de Venezuela

Why did you decide to study an MSc in Digital Marketing?
We are experiencing a digital revolution that is killing most of the traditional channels of communication. As a former professional in mass communication, undertaking the MSc in Digital Marketing expands my knowledge and helps me integrate it with the demanding digital world.

What do you like best about the course so far? 
I like the content provided in class because it is based on what it is happening at the moment.

What’s your favourite app or website, and why?
The Google Maps App because it helps me to find my way back when I am lost. It is all about utility.

Tell us a random fact about yourself!
I moved to New York City 17 years ago but I visit home frequently and I feel deeply sad when I see how deteriorated my country has become.

Karina Lugo