Karine Peyre

Where are you from?
I am from Montpellier, France

What was your undergraduate degree?
Masters in International Management at EM Business School Strasbourg, France

Why did you decide to study an MSc in Digital Marketing?
I wanted to learn more about digital marketing. The course needed to be very practical and as close as possible to real work situations. I relocated to Aberdeen a year ago and thought it would be perfect timing to go back to study.

What do you like best about the course so far?
It is a fast-paced course. The learning curve is steep and this is why I like it. We learn constantly and everything is hands-on. This is all about digital marketing in the real world and not some abstract concept.

What’s your favourite app or website, and why?
Waze. I would not have been able to drive in Kuala Lumpur and Singapore without it.

Tell us a random fact about yourself!
I have lived most of my life abroad (Canada, UK, Norway, Malaysia and Singapore).


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