Farewell from Digital Scot class of 2016
The weekend of glorious sunshine spells the beginning of the Summer months, and for most of us, it’s time to stock up on suncream and disposable BBQs. However, for those … Read more
News
10 Digital Marketing Takeaways from Students
Good things do come to an end As our roller coaster journey, to put it in a mild way, of the MSc Digital Marketing approaches its final leg, I can’t … Read more
L’Oréal – The Digital Transformation
This week Manon Evers, Human Resources Manager EMEA for IT at L’Oréal, gave The Digital Scot a unique insight into the proposed digital transformation of the L’Oréal IT department. Sharing valuable information on what types of … Read more
Edinburgh Day Trip to DigitasLBi
Last Tuesday we went on our day trip to DigitasLBi’s Edinburgh office, to meet our mentors and get a first impression of digital agency life (here we are just getting on the … Read more
Edinburgh here we come!
After our initially planned trip being “sabotaged” by the slowly crumbling Forth Road Bridge being shut down at the end of 2015, the MSc Digital Marketing class are finally making … Read more
Ride out the Oil & Gas storm – Use a digital lifeline
The oil and gas crisis has hit Aberdeen City very hard and that is a fact. Many have, or are at great risk of losing their jobs and livelihood; that … Read more
The Class of 2016: Merry Christmas
As the final sprint before the Christmas break, the current (15/16) student agency of RGU’s Digital Marketing Masters was tasked with creating a Christmas video in one hour. Here’s Karan telling … Read more
The Class of 2015: Graduation
Today we congratulate the first ever graduates from our digital marketing masters degree! The class of 2015 is responsible for site here – The Digital Scot – which they created and promoted as part of … Read more
Study Digital Marketing – First Impressions
Our MSc Digital Marketing Journey started six weeks ago. A breath-taking roller coaster ride that takes you through a multi-dimensioned universe and lands in such a real and amazing industry! … Read more
Bima Breakfast Briefing Edinburgh
I’ll be attending the Bima Breakfast Briefing in Edinburgh on 5 November where Andrew Girdwood (Girdy), Media Innovations Director at our partner agency DigitasLBi is a panelist. The BIMA is the British … Read more